Google.org supports nonprofits through initiatives like the Ad Grants program, offering up to $10,000 per month in free Search ads to qualifying organizations. To raise awareness of this opportunity among nonprofits and key opinion formers, I created a campaign that spotlighted a successful collaboration with Partnership With Native Americans (PWNA), which supports a quarter of a million Native Americans annually.

Focusing on Tyron Thompson, a program beneficiary, the campaign highlighted the tangible impact of Google Ad Grants and was launched globally via Google’s blog, The Keyword, reaching millions worldwide.